Kendall Jenner’s brand has become synonymous with cultural appropriation.
The 21-year-old model, who has been hard at work walking the runways at New York Fashion Week, is facing backlash again amid yet another controversy. Asian fans are outraged after the Keeping Up with the Kardashians star released a Chinese takeout box-shaped purse as a part of her Kendall + Kylie label, which she shares with sister Kylie Jenner.
The $150 handbag reads “KK Express Los Angeles, CA” with an image of a tiger. While the “Lee Leather Clutch” — named after a popular surname in the Asian community — is sold out in shops, a coordinating fortune cookie coin purse is still available for $45.
Not only has this controversy ruffled feathers for cultural appropriation, but many are accusing the girls of stealing the design from Kate Spade’s 2014 accessories collection — which also featured purse with silver metal hardware modeled after a takeout container.
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Just last month, Kendall and her team were criticized for styling a model with elements stolen from the Latino community’s chola subculture. Though she didn’t apologize for the snafu, the image was ultimately removed from Instagram amid the cultural backlash.
In June, Kendall and Kylie prematurely pulled a line of $125 vintage tees that featured their face embossed over images of iconic music acts like Tupac Shakur and Notorious B.I.G. Voletta Wallace, the mother of Biggie, called out the sisters for using her late son’s image without permission.
“I am not sure who told @kyliejenner and @kendalljenner that they had the right to do this,” she wrote on Instagram. “The disrespect of these girls to not even reach out to me or anyone connected to the estate baffles me. I have no idea why they feel they can exploit the deaths of 2pac and my Son Christopher to sell a t-shirt. This is disrespectful, disgusting, and exploitation at its worst!!!”